What is PR? (and five ways to get started today)
During our road trip through Denmark this summer, I just couldn’t quite switch off my PR brain. As the landscapes rolled by, I was searching for the perfect theme for our revamped newsletter. Sharing knowledge – that much was certain. But where to start?
Latest stories
Five PR lessons from a decade in finance, fintech and venture capital
As a PR agency based in Antwerp, we have spent ten years securing coverage for private equity firms, fintechs, banks and venture-backed founders in tier-one business papers, national television and beyond. Our work spans private equity, venture capital, fintech, wealthtech, insurtech, regtech, banking, asset management and capital markets – sectors that all share the same regulatory landscape. Over the years, we have mastered the distinct nuances of PR within financial services, fintech and venture capital. The sector is known for its strict regulations, risk aversion and aversion to hype. Navigating this highly complex landscape requires a sophisticated, watertight approach to media relations and financial communications. Which is exactly what we deliver.
Gold in your hands: how to really make awards work for you (as both a winner and an organiser)
Awards are one of the most powerful PR tools in existence. Whether you’re the one holding the trophy or managing the event behind the scenes, they are the ultimate lever for targeted press coverage. At manley, we use that leverage every day to capitalise on opportunities. And we’re happy to share that expertise. You’ll discover the key lessons we’ve learnt along the way below, illustrated by six real-life stories.
